Customer Testimonials

CUSTOMER TESTIMONIALS

It might sound like a cliché thing, but as a team, we are 100% committed to the happiness of every single one of our customers. As an independent, B-Corp certified business, creating genuine win-win, long-lasting partnerships is our ultimate goal.

Below are a few highlights from a handful of happy customers to give you a flavour of what it's like working with us.

Colombian Beans - Instant Coffee - Coffee Bags

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"TrueStart offers excellent quality coffee sourced and roasted in the traditional way, respecting and protecting the environment, while also helping local communities"

Hospitality Manager

Why did you switch to TrueStart?

Being part of Coutts means we need to offer the best of the best, and even if we had good suppliers during the past years, once we started working with TrueStart, we have been sure that was the coffee we have to offer to our clientele is exceptional. TrueStart offers excellent quality coffee sourced and roasted in the traditional way, respecting and protecting the environment, while also helping local communities It's left us wondering, 'why didn’t we switch before?'

What has the feedback been like?

Most have the feeling that the coffee at first is weaker, from a caffeine perspective; we then explain that the levels of caffeine are controlled, they occasionally get a bit confused but after few coffees (not in the same day) they actually realise that they do the same job as the previous coffees. I personally didn’t drink much coffee, even though I love the taste of it, meaning that as soon as I had one, I would be hyper. With TrueStart coffee I have the extra energy coffee gives but without that hyper feeling, which made me have coffee more often.

How about your sustainability goals?

In a world where we are all concerned about the environment and our CO2 footprint, plus our desire to eliminate as much of our waste as possible, we also need to partner with companies whose values also align to this; TrueStart is one of our top suppliers and we believe we need to ensure these B-Corps are getting the support they need. Choosing sustainable companies like TrueStart will also help our company become more sustainable, supporting a chain reaction to fulfil our collective sustainability goals.

Coffee Beans - Instant Coffee - Coffee Bags - Cold Brew

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"There is something in the range for everyone and the feedback has been resoundingly positive. A UK based enterprise with a true commitment to sustainability, that delivers great service along with fantastic quality and taste"

Sales Director

Take the TrueStart taste test!

The Viking employees are happy! There is something in the range for everyone and the feedback has been resoundingly positive. My personal favourite are the coffee bags, but there is a full range of instant coffee, coffee beans for machine use and cold brew cans. I’d encourage people to buy and try. As a TrueStart partner, we sell the full range via the Viking Direct webshop to businesses large and small in the UK. We’ve no complaints – it’s great to be partnering with you!

Super Blend Beans - Instant Coffee

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"The coffee served up in DeskLodge House, provided by TrueStart is awesome. Never a sad face when having a catch up over a good coffee and the team all love it"

Managing Director

Proud to serve truestart

Having TrueStart coffee as our bean of choice at DeskLodge House has been brilliant. They have great customer service and even came in for a tasting day so our members could vote and pick the type of bean that would be most popular in our machines. Plus they're local, independent and B Corp Certified. What more could we ask for?

Why did you switch to TrueStart?

We ultimately switched because of the energy and amazing vibes that TrueStart as a fellow Bristol company give off. Knowing how passionate they are about the products and the values they live by - being so aligned to ours, just made it feel a match made in heaven.

What has the feedback been like?

The coffee served up in DeskLodge House, provided by TrueStart is awesome. Never a sad face when having a catch up over a good coffee and the team all love it. I mainly drink my coffee black, but can't resist a cheeky mocha from time to time, which tastes perfect with the TrueStart beans.

How about your sustainability goals?

Knowing TrueStart’s values and their incredible journey into being a certified B-corp and providing carbon negative coffee, really helped us with ensuring we're doing our bit to work with sustainable suppliers. So it made total sense and helps support us in our journey for doing good and increasing what we do to be more sustainable.

Coffee Bags - Instant Coffee - Syrups

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"Our Team are very happy, people rarely go out for coffee as they like what we have here. Especially the coffee bags, the quality is noticeable"

Office Manager

We want to support ethical businesses

We chose TrueStart because it's a local business which we want to support, you have good ethics, you’re a sustainable business (B corp), you are carbon negative and you have a very friendly and approachable team. We are aiming to be a more sustainable business. Therefore we’re trying to order more from local businesses rather than Amazon, Tesco etc. TrueStart helped us do that, we are proud to use great quality and ethical coffee in our office. If there’s ever any issues I can contact someone straight away and get a response/issue resolved within the hour. The website is easy to navigate too.

Colombian Beans - Hot Chocolate - Syrups - Retail Range

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"Having been a loyal partner with TrueStart Coffee for over two and a half years, I can confidently say that they have been a game-changer for our luxury product range and a vital ally in our business endeavours"

Food & Beverage Manager

Meet the team 👋

We're a small but mighty group of people on a mission to make people feel happier & healthier, one cup of TrueStart Coffee at a time. We look forward to partnering with you!

Whatever your size, from startup to listed companies, we will help craft the perfect coffee set-up for you and your team.

Let's do this!

From left to right - Jess, Simon, Helena, Rach & India